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NATURE’S BEST ON A ROLL WITH CADIA

via https://www.facebook.com/MyCadia

via https://www.facebook.com/MyCadia

Economic experts explain how regions and nations evolve from one dynamic stage to the next.

It’s the same path leading companies like Nature’s Best follow as they grow with the times, but let’s look at regions first.

Oregon is a good example of economic evolution.

First pioneers sold everything they had in the Midwest, packed their wagons, and hit the trail for free land.

They showed up in the Oregon Country worn down from the walk in what had to be bad shoes.

Luckily they found a friend in Dr. John McLoughlin, the chief factor for the Hudson’s Bay Company at Fort Vancouver.

After resting and resupplying, the married pioneers registered their donation land claims and moved onto their 640 acres.

That’s when the fun started.

They cleared land and planted crops. Eventually they produced a surplus they sold on the open market.

Some farmers turned into loggers and fisherman, shipping the raw materials out in exchange for manufactured goods.

In the definition of colonialism, Oregon was a colony.

Once colonies produce enough wealth internally they become more self-contained and their status changes.

How does this apply to Nature’s Best?

From naturesbest.net:

Nature’s Best is the largest privately owned wholesaler-distributor of health and natural food products in the Natural Products Industry. We provide a full-line of Certified Organic, Natural and Specialty products to retail stores throughout the Central, Southern and Western U.S., Alaska, Hawaii and Asia. We specialize in Retail Marketing Support, Web Services, Business Analysis Tools and Sales/Category Management Consulting.

After expanding their territory with state of the art warehousing and delivery systems, NB offers their customer base proven business tools along with their food products.

What’s next? Creating an in-house brand.

From shopnatures.com:

Cadia was developed by one of the natural foods distributors (Nature’s Best). It’s a great product and is in line with the beliefs stated on their website. It’s quickly becoming a top seller at our store. Cadia’s beliefs are in sustainable farming and sourcing the highest quality organic ingredients. They believe in using honest, simple ingredients in their products, that food should be enjoyed for the simple pleasure it offers, and that living simply provides for an abundantly rich and plentiful life. Available exclusively at Nature’s.

You’re familiar with other in-house brands if you shop at Costco and find Kirkland products.

Home Depot offers Ridgid brand tools next to national brands.

How important is a brand? Baby boomers in grade school learned the hard way. Show up in jeans other than Levis, or shoes other than Converse, and you had to play on the other side of the field.

A pair of green jeans from Sears meant trouble.

From Paradise Foods:

After many years in the grocery business, I have seen a lot of brands developed but I have never seen a better or more successful line than Cadia®. They are excellent products at great prices and come with my highest recommendation.

The next time you cruise the aisles of your local market, look for the Cadia brand. If you can’t find it, ask a clerk, then talk to the manager.

Ask a few questions like, “Will you be stocking Cadia soon? Is there another store nearby with Cadia products?”

The more questions about Cadia, the sooner you’ll find it near you.

In the meantime, take a look at Shop Organic. The carts are empty, the lines are short, and Cadia is in the house.

 

 

 

About David Gillaspie

Comments

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