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BRANDED BLOGGER: WHO IS ON BRAND

Every branded blogger works their site like a farmer. They prep the page, sew the seeds (words,) and irrigate. But the best branded bloggers do more than irrigate. They irritate. It goes like this:

MAKING HISTORY? THEN MAKE GOOD HISTORY

Making history feels like something you might realize after the fact. You did something well, felt good about it, then someone says, “That’s never been done before.” Does that make what you’ve done more important? Maybe important enough to try again?