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STORY MEDICINE AND THE CURE

Story medicine is what you see and hear. Think of it like going out for music: Is it, “Let’s get tickets and go see Taylor Swift?” Or, “Let’s get tickets to hear Taylor Swift?” It’s both. Around here we call that, “The Deuce.”

LAST CALL? NOT FOR YOU

Last call for alcohol? Nope, not that one. If you don’t hear from yourself on a regular basis, check in. If it’s busy, make a recall.

WRITE POORLY FIRST, THEN WHAT?

Write poorly on purpose? That’s the goal. Sounds foolish, but not if you do it with enthusiasm. Do it long enough and something happens. Let’s ask an expert what happens:

FAMOUS PEOPLE MAKE BAD DEALS TOO

Famous people are like unicorns around here: I’d have to make one up. Besides, I like famous people best when I know nothing about them. Call it the Elvis Effect.

SHOPPING INSPIRATIONS: THE RIGHT TIME

Shopping inspirations happen, if you’re lucky, when you have money in your pocket. My shopping inspiration: ‘Buy one bottle of gas station champagne, get the second bottle half-price.’ That did it. Along with a box of hard seltzer with a six of trial-cider. What was I shopping for? A hangover?

BRANDED BLOGGER: WHO IS ON BRAND

Every branded blogger works their site like a farmer. They prep the page, sew the seeds (words,) and irrigate. But the best branded bloggers do more than irrigate. They irritate. It goes like this:

TEFLON DON TO VELCRO DON

Teflon Don was the name given to John Gotti for his slipperiness with law enforcement. Nothing stuck. They had the old gangster right up until it mattered. But he didn’t fit the old gangster mold. The big guy worked another angle. For this post I use only the most impeccable sources.

SHIFT TALKERS WORK OVERTIME

Shift talkers like to mix it up, change things. Some do it for the better, some for the worse. They all have one thing in common: Not knowing how and when to shut up. For that we should be thankful?

GET BETTER, GET BITTER, OR . . .?

Get better. That’s the plan? Yes, that is the plan. Otherwise, what are you going to do? I’m asking, what are the other options because I don’t see them. Do you? Let a blogger explain why if you’re having trouble with it.

FINGER POINTING HALL OF FAME

Finger pointing ought to be a sport, a professional league, since it’s so common among amateurs. It’s so popular because we all know better, or at least better than the latest opinion. There’s only one problem with starting a league, though: Everyone could do it better than anyone else. But I still want one.